Click here to download…Conference Call
Your mindset is key.
You must be open to change
Key goals to focus upon:
1. Drive your revenue forward —
- You must be proactive and aggressive in this market! Complacency and passive actions will not be effective.
- You must go back to basics and look at what proactive actions need to be taken to achieve closest to the dollar, fastest possible results.
- Focus on today’s environment. Spend your time like this market was never going to change. Ask yourself what you would have to do in this present environment to succeed.
2. Utilize all your tools in your arsenal and reduce expenses in the process -
- Our national affiliation with Prudential -the power of the brand.
- We are the most productive brokerage in the marketplace
- Most of the best agents in town work for Prudential Americana Group
- Exclusive national relationship with YAHOO! – lead generation
- OSA – Online Seller Advantage – lead generation and helps keep your sellers up to date on the changing marketplace. Download this PDF document and learn more about Marketing OSA.
- Review Journal presence – Lead generation and market presence
- American Dream Magazine – Free or subsidized advertising
- Internet strategy – yours and the company’s – lead generation
- Your company’s market share continues to grow – a flight to quality for agents in the marketplace.
3. Evaluate your employee and team associate support –
- Can they bring the needed value to you in this new type of environment?
- Are they focused on closest to the dollar activities?
- Be truthful and direct with your people even when you need to make a change. People can deal with bad news - they cannot deal with “no” news.
- We all need to “right size our businesses” based on the “NOW” true facts.
Filed under: Business Strategies, Conference Calls, Mindset, Teams
